http://www.transoptions.org
TransOptions, a non-profit that fosters alternative modes of transportation in NJ, was flourishing; providing more resources to its audience and growing internally. Their website did not effectively communicate it's abundance of resources to the general public in an efficient and effective manner. TransOptions sought the expertise of Lform. Lform worked with TransOptions to develop a clean and professional site that could could be easily updated. Furthermore, two custom widgets were developed. The Driving Cost Calculator allows individuals to plug in their daily commute miles and are presented with weekly savings based on carpool facts. The Find a Park & Ride widget allows public users to enter in an address and are presented with nearby Park & Ride facilities. Additional information about a location may be overlaid on a Google map such as bus routes and bicycle facilities. Since launch, the new site has had lauded and continues to be a huge asset for NJ communities and TransOptions.

http://www.njbariatriccenter.com
In the past 20 years there has been a dramatic increase in obese Americans and conclusive evidence linking obesity to severe medical issues. Bariatric surgery centers have in turn experienced rapid growth to combat America's pandemic. Bonnie Smolen, NJ Bariatric Center's marketing director was handed an archaic site that had mountains of informative data in various formats (e.g., videos, photos, articles). Dr. Goyal and Bonnie worked in tandem with Lform to develop a new web site that was well organized; a strong navigation and clean design. Important sections were made stronger. For instance the "Do I Qualify" section now has a simple BMI calculator. Public users may sort events by location. Furthermore, Lform worked with Boomerang Communications to upgrade the content management system to include search engine best practices such as SEO friendly URL's. The new site has been received with much fanfare and recognition by NJBC's staff and clientele.

http://www.launchfootwear.com
Launch Footwear is a brick and mortar retailer currently with 4 locations at mall kiosks throughout NJ. Gary Flaks, founder, knew he had to showcase his line of products through a well composed e-commerce environment. Launch's team worked in tandem with Lform to ensure the new site would be congruent with their new identity and easily navigitable for consumers. Product pages have rich user experiences. Consumers may zoom into products to view details such as stitching, bolstering Launch's mission statement, focus on quality, comfort, value and style. Public users may quickly filter results through tags. Furthermore, users may easily post products to their Facebook Wall. Options and the steps necessary to make a product purchase are clearly defined. After a color swatch is selected an appropriate shoe image is displayed. The use of the internet for purchases is growing exponentially. Due to Gary Flaks' consumer insight and Lform's web knowledge, Launch Footwear's offers more than an online catalog but a strong e-commerce experience for years to come.

http://www.gshnj.org
Nancy Zimmerman of Girl Scouts Heart of New Jersey (one of four councils in the state assisting over 25,000 scouts) came to Lform with the enormous task of reinventing their antiquated site. The old GSHNJ site was difficult to navigate, and updates could only be done by one individual. As the organization grew, the need to spread content inclusion among employees became apparent to ensure that updates are done in a timely manner. By integrating a state-of-the-art content management system, updates are now simple to make. The council's website is a comprehensive resource for both girls and adults in all of Hudson, Essex, Union, Somerset, Hunterdon, Warren and Middlesex counties.

http://www.revelstonelabs.com
Lisa Minneci, Vice President of Marketing for Revelwood, came to Lform to design and develop a new site for their new subsidiary, Revelstone. Now more than ever, local governments need to be able to compare key metrics (e.g. - crime rates vs. number of police officers) to see budgetary pitfalls and/or warrant needed cuts. Revelstone's software, Compass brings performance management analysis online to local towns. Lisa needed to highlight Revelstone in an aesthetically pleasing manner will still maintaining visual continuity. Through an advanced content management system Lisa can change page content on a whim, manage events and event registration.

http://cca.cornell.edu
Cornell Council for the Arts needed a complete overall of their existing Flash based website. Form follows function thus events became the focus. With a custom CMS they are now able to easily any section.